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Dye Sub Wow Factor: A New Look at the Old T-Shirt

While there are many ways to decorate a t-shirt, sublimation provides a canvas unlike any other from true, photo-quality imprinting to a wash-fast graphic that will never (ever) fade out. Additionally, because it doesn't impede the wicking process, sublimation is the only technology for decorating performance apparel. We take a look at some of the unique ways you can use sublimation on its own as well as combined with other technologies to produce wholly unique t-shirts; we compare sublimation transfers to screen printing, heat transfers and direct-to-garment production; and we look at how sublimated t-shirts are priced for the marketplace.